Established in 1999, Binary.com is the pioneer of online binary options trading. We grew from one simple idea: to make binary options easily accessible to retail investors worldwide. Today, we’ve established ourselves as a market leader and one of the most popular online binary options trading platforms in the world. In this ICO, Binary.com will offer a number of blockchain tokens to investors. These tokens may be issued in various forms on different blockchains, such as ‘ERC20’ tokens on the Ethereum blockchain. Regardless of the type of token issued, each token will provide investors with two rights: The right to receive payments equivalent to dividends paid on Binary Group Ltd. Ordinary Shares; and the right to convert tokens into Ordinary Shares.